The Hutchinson City Council this week approved adopting a new logo and tagline for the city.
The current logo has been in use since the mid-90’s.
The new logo is a specially designed H, and the tagline is “Hutchinson, A City On Purpose.”
However, City Administrator Matt Jaunich explained to the council Tuesday that the logo and tagline is only a piece of the City’s greater branding and marketing plan.
Jaunich read through some of the goals of that plan:
Jaunich said there’s more work to do and explained some of the next steps: